Ron DiMenna Death and Obituary – The surfing and retail communities are mourning the passing of Ron DiMenna, the visionary founder of Ron Jon Surf Shop, who died on September 6, 2025, at the age of 88. The company announced his death on September 7, 2025, expressing deep sorrow over the loss of a pioneer in both the surfing world and retail industry.
Ron DiMenna began his journey in 1959 by selling surfboards directly from his car in New Jersey. His dedication, entrepreneurial spirit, and love for surfing helped him transform a small startup into one of the most recognized surf retail brands in the United States. Today, Ron Jon Surf Shop operates multiple locations along the East Coast, including the iconic flagship store in Cocoa Beach, Florida, which has become a pilgrimage site for surfing enthusiasts from around the globe.
Under DiMenna’s leadership, Ron Jon Surf Shop expanded beyond surfboards to offer a wide array of apparel, accessories, and beach lifestyle products. His approach combined passion, innovation, and a deep understanding of surf culture, which allowed the brand to thrive for decades.
In a statement released by the company, Ron Jon Surf Shop President Michele Goodwin highlighted DiMenna’s enduring influence, saying, “Ron’s vision and legacy will live on for generations through Ron Jon Surf Shop.” His impact extended beyond business; he inspired countless entrepreneurs and surfers alike to follow their passions while staying true to their roots.
Ron DiMenna is survived by his wife, Lynne DiMenna. While the family has not publicly disclosed the cause of his death, tributes and memories have poured in from fans, employees, and the surfing community, all of whom remember him for his warmth, generosity, and dedication to his craft.
Beyond building a successful business, Ron DiMenna leaves behind a cultural legacy. Ron Jon Surf Shop is not just a retailer; it has become a symbol of surf lifestyle and community. DiMenna’s vision has influenced generations of surfers, business owners, and enthusiasts who continue to celebrate his contributions to the sport and industry he loved.
His entrepreneurial journey from selling boards out of his car to creating an internationally recognized brand stands as a testament to perseverance, vision, and the enduring power of following one’s passion. As the world remembers Ron DiMenna, his name remains synonymous with surfing culture, innovation, and the spirit of adventure.
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